Green resources
We prioritize brands that employ sustainable resources and raw material on their manufacturing processes.

Ethical trade
We believe in fair trade and ethical working conditions. Brands featured on YUS adhere to ethical labor practices and maintain transparency in their supply chain.

Community engagement
We actively collaborate with brands that engage in philanthropic and community-building initiatives, helping to improve the social and economic well-being of the communities they serve.

Eco-packaging
Eco-friendly packaging is an important piece of the sustainability puzzle, and we encourage our brands to reduce the amount of paper, use recycled or compostable materials and even go no plastic on their packaging.

Diversity
We are committed to inclusivity and features a diverse range of products that cater to various tastes, styles, and backgrounds.

Wonder Women
Our platform is dedicated to amplifying the voices and businesses of women entrepreneurs in the fashion and beauty sectors. We believe in empowering women-led businesses, fostering leadership, and creating opportunities for female entrepreneurs to thrive.

Recycling/upcylcling
We promote brands that embrace recycling and upcycling, making a positive impact on the environment and promoting circular economy principles.

Animal welfare
This ensures all brands featured at YUS buy their animal resources from certified supply chain to guarantee an ethical animal welfare, soil health, biodiversity, and native species on farms.

Less footprint
Our commitment to the environment drives us to feature brands that are dedicated to eco-friendly practices - minimize waste, and reduce their carbon footprint. We offer high quality products designed to stay in your wardrobe for a long.

Craftsmanship
We celebrate and support brands that prioritize high-quality craftsmanship and attention to detail, creating products that stand the test of time.